The platform is rolling out a new feature that permits them to reduce the amount of AI-made media appearing in their feeds. This initiative comes as the service announced that it presently contains more than 1 bn AI videos.
Testing and Rollout
The update is being tested over the following weeks before a global rollout. This advancement comes amid a increase in AI-generated material, fueled by recent content generation software.
The Broader AI Trend
Recent reports that nearly 10% of the fastest-growing video streams on another major platform primarily display AI-generated videos. A significant portion of this material is deemed low-quality AI content, a phrase for substandard, bulk-generated content that is frequently illogical or dreamlike.
“We know from our community that many people appreciate content made with AI tools, from digital art to science explainers, and we aim to offer the community the ability to adjust the amount of that, depending on their own preferences,” said a platform representative.
Volume and Proportions
The platform announced that there are now over a billion videos on its service labeled as made with AI. Overall, in excess of 100 mn videos are uploaded to the service daily, making AI content a limited portion of its overall inventory.
User Control Features
Members will be in a position to decrease or raise the amount of artificial media they see by using the content preference feature in the application and picking “AI-generated content”. Further subjects that can already be controlled under the setting encompass politics, clothing, beauty, and movement.
Platform Guidelines
The platform’s guidelines oblige content makers to label lifelike AI-generated content, and it forbids dangerous fake videos of public figures or emergencies. Any believable artificial content that is without a tag can be taken down under its community policies.
Furthermore, the service will from now on add an AI-generated tag to content created with its own AI tools, or identified by an industry-wide initiative for spotting artificial media. This action is intended to stop users from trying to circumvent the disclosure requirement.
Educational Initiatives
The platform is furthermore introducing a two million dollar awareness program for professionals and organizations to produce educational content about using AI responsibly. This initiative will support educational bodies focused on educating computer science.
Moderation Strategy
TikTok has defended its safety measures, amid discussion over intentions to lay off numerous review team members in the United Kingdom. It is set to reduce hundreds of positions in its user protection team in London, with trade unions and digital protection specialists expressing worry that humans are being replaced by AI moderation.
A company official stated that people-led review would still have a role, but artificial intelligence can protect employees by eliminating the most distressing content prior to it is viewed by humans. TikTok stated a significant reduction in explicit and harmful content handled by human moderators over the previous year due to the use of its automated systems.
It is vital to combine humans and technology to ensure user safety,” the executive stated. “We’ll have people as involved in the system, but we also think it’s extremely critical to minimize viewing of unsafe media as quickly as possible, which is where a extensive automated help is really helping us process content quickly.”
